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news 2026-04-23 · simon-willison

Learn in Public — The Side Benefit That Opens Doors You Didn't Know Existed

Learn in Public — The Side Benefit That Opens Doors You Didn't Know Existed

Maggie Appleton, a well-known designer and technologist, recently shared a surprisingly simple insight about career growth: just learn in public.

Whether you blog, podcast, stream, or maintain a "digital garden" — sharing your learning journey publicly creates an unexpected advantage. People will assume you're more competent than you actually are.

The result? Invitations to exclusive events filled with high-achieving, interesting people — "even though you have no right to be there," as Appleton puts it. She calls it an "A+ side benefit."

The psychology behind this is straightforward. Most people learn privately, so their knowledge remains invisible. But when you externalize your thinking — even as a beginner — you stand out simply because you showed up visibly. Observers conflate visibility with expertise.

This isn't about faking competence. It's about the compounding effect of transparency. Each blog post, each public note, each shared insight builds a body of work that signals curiosity, initiative, and depth — qualities that matter more than perfection.

The takeaway is clear:

In an era where AI can generate polished content instantly, authentic learning-in-public may be the last true differentiator.

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